Tagged: Sales 2.0

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Pipeline Management 101

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As I speak to more customers and prospects it amazes me how many substantial organisations still do not have access to the basic marketing and sales metrics they need to effectively run the revenue generation side of the business.   By basic metrics, I mean KPI’s...

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Sales Effectiveness at Salesforce.com

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Anneke Seley, author of Sales 2.0, recently posted a summary of a presentation at Dreamforce on how Salesforce.com uses their own products to manage their sales team.   She makes a great comment about why a lot of organisation don’t get the most out of their...

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Dreamforce ’09

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I just returned from Salesforce.com’s annual conference – Dreamforce, in San Francisco.  Something like 15,000 people attended and the scale and hype were impressive.   Marc Benioff launched the Collaboration Cloud with Salesforce.com’s next product, Chatter, which is essentially a Facebook-like collaboration application.  I think it...

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In The Cloud

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In The Cloud is my new company – we focus on helping enterprises increase agility and reduce costs through the deployment of software-as-a-service and cloud based applications.  Initially we are providing implementation and development services with Salesforce.com, as well as working with organisations to identify...

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Social Media driving Sales?

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I just posted a note the other day looking for information about how people were using social media in relation to CRM – it didn’t take long before I saw this post on Anneke Seley’s Sales 2.0 blog:  Social Networking in Sales.  It has some...

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Sales 2.0 consulting

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I wasn’t sure what the definition on Sales 2.0 was, so I looked it up  in Anneke Seley and Brent Holloway’s new book Sales 2.0: “Sales 2.0 is the use of innovative sales practices, focused on creating value for both buyer and seller and enabled...